Online Web Research Services & Data Research, Data mining

Author: Otilia Otlacan

This article is meant to be a brief review and reminder of some valuable yet often bypassed techniques to collect data on international markets and consumers.

When thinking of market research, surveys are most likely the first technique that comes to ones mind. However, surveys are a quantitative research and, in order to understand customer behavior and the social and cultural context in which our business will operate, we will need to perform some qualitative research as well.

Qualitative methods are most certainly a more appropriate option when in need of researching patterns and attitudes in customer behavior, understand the depth of the environment around the customer, and understand the cultural characteristics then influence a customer – especially when the marketer is not familiar with the country of culture.

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Author: Maneet Puri

Web mining, an extension of data mining implies employing the techniques of data mining to documents on the Internet. Web mining is used to study various aspects of a website and recognize the relationships and patterns in user behavior in order to get an insight into crucial information. For example, if you have to improve the accessibility quotient of your website, you need to know crucial points that need to be improved. Web mining services presents you the required results. It takes into consideration the IP addresses of website visitors, browser logs, cookies and so on.

Web mining tools analyze these logs and process them accordingly to produce meaningful and understandable information. For example, various bits of information can be analyzed to track the browsing route of website visitors. This may assist you in devising ways to make your website more effective.

The whole process of web mining involves extracting information from the internet through traditional practices of data mining and applying it to specific features of the website.

Types of Web Mining

Web mining helps to discover information, find related data and documents, identify patterns and trends and make sure that the web resources remain efficient. There are three main types of web mining:

• Web Content Mining

• Web Usage Mining

• Web Structure Mining

Web Content Mining

This process seeks to discover all the links of hyperlinks within a document in order to generate a structural report on the web page. Information about various facets, for example if users are able to find information, if the website structure is too deep or too shallow, are the web page elements placed correctly, what are the most visited and least visited areas of a website and do they have anything to do with the page design, all these are evaluated and analyzed for further research.

Web Usage Mining

In this process, data mining techniques are applied to discover patterns and trends in the browsing behavior of website visitors. Navigation patters are extracted and so that browsing patters can be deciphered and website structure and designed accordingly. For instance, if there is any particular feature of the website that visitors tend to use very often, you should seek to make it more pronounced and enhanced in order to increase the usability and appeal more to the users. This process makes use of logs and accesses of the web.

By understanding visitor movement and behavior as they surf the internet, you can seek to cater to their needs and preferences better and thus make your website popular among the internet masses.

Web Structure Mining

Web structure mining involves the use of graph theory to analyze the node and connection structure of a website. And as per the nature and type of web structure data, web mining is further divided into two types.

One, extracting patterns from hyperlinks on the internet. A hyperlink is a structural web address that connects the web page to another location. Second kind of web mining is mining the document structure. A tree-like structure is used to analyze and describe the HTML or XHTML tags within the web page.

About the Author:
Maneet Puri is the managing director of LeXolution IT Services, a premier off shore outsourcing company that specializes in providing efficient KPO services. Some of the services provided by the company are Data mining, internet market research and virtual private assistance.


Article Source: Articledashboard

Author: Shkha Suman

Initially we only cared about the overall win/loss record. But as time progressed we realized we could use the data we had collected as a basis for optimal market research. India is developing at rapid pace and in this fast changing scenario. According to market research -India is becoming a major center of information technology. India's software and web development market is booming and gaining its attention for offering excellent offshore web outsourcing services. Today the world is viewing India as the next major hub of world-class web solutions to improve and increase their online businesses profit to a large extent. Effective data analytics that is management of data is necessary to have current information on every aspect of market research activities.

What is Market Research?

Market research is systematic gathering, evaluation and analysis of data relating to sale and distribution of financial products and services regarding consumers' preferences. In marketing process, Research services India provides an approximate analysis of market demand either for a new product, or for existing products, as well as appropriate methods of distributing those product.

Market Research Company India

An extensive Market Research Indian company like ours collects all the queries of the marketers, providing market Research Agency with the required information’s for a smooth journey through the phases of the process of marketing. Data analytics Indian services provide an accurate and quality research output by being totally reliable & providing competitively superior analysis that require rapid, time-certain and cost effective delivery.

Major market research agency includes areas Researches in business to business(B2B), business to consumer(b2c), industrial research, social research, media research, channel and retail research, product and packaging research, brand research, corporate and employee research, pricing research and business-specialized consumer research.

What an expert says?

Experts of the market research industry feel that the future and scope of outsourcing various software or web development services is bright and India is definitely one of the emerging names that rank high in IT and web service sector.

Primary market research information is gathered through direct mail, telemarketing, and personal interviews. Secondary information can be compiled and organized by a source. Secondary information generally tracks trends within a market, an industry, a demographic group, or a geographic region. Sources of secondary market research information include government reports, trade association records, newspaper and magazine surveys, university-sponsored research, local chamber of commerce records, on-line services, and competitors' annual reports.

Data analytics Indian financial Research step by step solution:

1. Prepare to Collect Data

2. Collect the Data

3. Validate, Enter & Store Data

4. Extract & Transfer Data

5. Cleanse & Transform Data

6. Analyze, Interpret Data

7. Certify & Advise Consequences

8. Final action

Article Source: Articlesbase

About the Author:
Shkha Suman originator of a leading Data Analytics India, KPO India, Financial Research India, Social Research India, Market Research Delhi, Research services India, Market Research company India, Market Research, Market Research Agency in India. If you are looking for Data Analytics India, KPO India, Financial Research India. For more details Visit: http://www.samplingresearch.com

These days doing even the simplest research can be overwhelming. Whether it's too much information on one topic, or too little on another, there is a definite mismatch in the world of research. The Internet has generated an inexhaustible storage of facts, details, and data and one could potentially devote their entire lifetime to browsing through the different results. With so many resources to choose from, how do you know which ones best suit your specific research needs? Fear not - there are a few basic tips that you can use to ensure that relevant information is never beyond your reach.

1. Use the Open Web.

Google and Wikipedia are household names for a reason. If it's simple, straightforward information that you seek, these resources can be a quick and easy way to confirm definitions, opinions, and facts.


2. Consult your nearest librarian.

Google is great, but sometimes it's best to leave the heavy lifting to the pros. If you have some comprehensive research to complete, the open web may not always have the best or most accurate answers.

3. Use some Electronic Resources.

And we're not talking about the ones that cost an arm and a leg. Chances are, your library subscribes to a number of online databases, periodicals, and other collections that are a mere library card entry away. If you don't have a library, head to a site like AccessMyLibrary that allows you to create a "virtual library card" and access their content for free.

4. Avoid shortcuts.

As you execute your research it's quite possible that you'll be bombarded with advertisements informing you that for the low cost of $15 per page, you can have your research paper completed for you. While it may be tempting at the time, the long-term effects of utilizing one of these "services" can be damaging to your career, be it college or professional.

5. Talk to someone who knows the subject well.

Whether it's a professor, friend, or your neighbor's grandfather, try to find someone who has firsthand knowledge of the subject you're looking into. If you're lucky, they'll be able to give you some unique insight into the area that you won't find at the local library.

6. Start a research group or find a research buddy.

It's easier to buckle down if you surround yourself with others who are equally determined. Having a classmate or colleague to run ideas past can help you develop ideas that may not come to light when you're flying solo. One note of caution, however: if you're tempted to chat or goof off rather than study, this is obviously not the best option for you.

7. If all else fails, reexamine your subject.

Sometimes you don't have a choice on the matter, but sometimes you do. And just because a topic sounded interesting before you attempted to do any research on it doesn't mean that it will continue to motivate you. Talk to your professor, or boss, or whoever is in charge of assessing your research and see if you can change your topic to something that actually holds your interest.

Article Provided By: My Articles Directory

About the Author: Charlotte Beulow is a contributing writer for AccessMyLibrary.com. Best known for its large and diverse set of content, AML provides authoritative reference content as well as full-text magazine and newspaper articles - all courtesy of your local library and at no cost to you.

Author: Robbin Block

Just imagine that you’re planning to open a coffee shop in Seattle. If there’s one thing the city has, besides rain, it’s a lot of places serving up caffeine. Which means the competition could kill you, unless you find a great location and the best way to serve up your brew. Understanding everything you can about coffee consumption will help make your business a success. For example, you’ll need to know who drinks coffee, favorite haunts and beverages, types of competition, available locations, do they drive or walk, etc.

When looking for information about your industry, starting with Google might seem like a good idea, but in our example, a search for “coffee shops” turned up over two million hits. Trying “coffee shop customers” narrowed it down to a little over two thousand – still a lot of data to wade through.

A better way to start searching for information about your industry is through related trade publications and organizations. They’re already focused on your market, and usually offer low and no cost information you can download. Here’s how to get started:

1) It’s easy to get lost and distracted in cyberspace. Make a list of what you’re looking for, like sales figures, trends, pricing, competition, etc. Think about customer characteristics too, like demographics, psychographics, behaviors and geography.

2) Create a list of phrases common to your industry, such as “coffee retail”, “coffee shop customers”, “coffee drinkers”, “Seattle coffee shops”, etc.

3) Compile your list of publications and organizations by going to: World-newspapers.com. You can also try FindArticles.com. “Coffee shop customers” resulted in a long list of articles with author and publisher. Lastly, try “coffee trade publications” in a search engine. This turned up Tea & Coffee Asia, Gourmet Retailer and several trade organizations. If you’re looking within a particular geography, remember to include local magazines, newspapers, radio and television stations (for example, Seattle Magazine, The Seattle Times, KIRO, and NWCN).

4) At the sites, look for reports, white papers, news, articles and statistics. At the media sites, look under Advertising or Media Kits too, which typically offer information about their audience that you can use in your own research. To save time sifting through unrelated information, prioritize the websites most targeted to your market. To get more marketing research tips, go to : www.blockbeta.com/marketresearch

No matter what product or service you plan to offer, the marketing of that product must be based on a good understanding of the industry, your customer and the competition – and the Internet is a good place to start if you know how to look.

About the Author:
Robbin Block, Lead Consultant at Blockbeta Marketing, has over 25 years experience working with startup, early stage and small businesses. She speaks on various topics related to marketing and the Internet, helping businesses maximize their strengths using digital technologies to succeed in a competitive marketplace. For more information, visit www.blockbeta.com

Article Source: Articlesbase

Outsourcing Web Research is one of the top online research companies in India. We are online web Research Company who promises you economic advantages by using our offshore facilities. Online Web Research means research on Work, Education and Business. It is a detailed study of a subject in order to discover information or achieve a new understanding.

Online web research service is a one of the fastest growing industries in India. Outsourcing Web Research is an India based company offering a wide range of BPO and IT enabled services. We offer online web research in a variety of subjects and areas. We are committed to deliver timely, accurate, seamless, reliable, cost effective and hassle-free offshore web research services to our clients.

We provide Online Web Research that includes:

• Web based research


• Email research


• Web survey research and analysis


• Data Mining


• Web data mining


• Data Extensions


• Competitor web research


• Advertising research


• Product trend research


• Internet Research and Reporting


• Web research and data entry into any format


• Information retrieval

We help you to overcome all your online web research challenges and to satisfy your online web research requirements. Our online web research specialists have great expertise in recognition of critical information contained in online web research databases, research reports, market research, news articles, and other internet resources.

Special Features Online Web Research Services

• Superior quality


• Effective deep-Web access


• Typical methods for classifying web documents


• Multidimensional analysis and data mining support


• Flexibility - ability to handle a wide variety of customized processes


• Highly skilled Professionals

Kindly contact us for all your online web research or data mining needs and save up to 40% to 60% discount on the base of your requirements. If you would like more information about web research services, Please feel free to contact us:info@outsourcingwebresearch.com

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Author: Anthony Schiffbauer